What can I do to improve my website builder sales?

Make sure all Site.pro service settings are correct. Check if website builder is available to your customers and they can publish their websites.
Check Your Builderisation Level: make sure you have completed all the points in our Marketing Kit.

Most common issues:

Your prices for website builder packages are too high.
Solution: Check if customers can afford these costs: look at competitors offering in your country. Lower the price: average price for a website builder should be the same as the price for hosting, or slightly less.
You don't offer free website builder packages.
Solution: Offer your customers a free website builder package. It will cost you nothing — check out information about free websites and how to activate them.